We operate several websites including derekrake.com. It is Derek Rake’s policy to respect your privacy regarding any information we may collect while operating our websites.
Website Visitors
Like most website operators, Derek Rake collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Derek Rake’s purpose in collecting non-personally identifying information is to better understand how Derek Rake’s visitors use its website. From time to time, Derek Rake may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.
Derek Rake also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on derekrake.com blogs. Derek Rake only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below, except that blog commenter IP addresses and email addresses are visible and disclosed to the administrators of the blog where the comment was left.
Gathering of Personally-Identifying Information
Certain visitors to Derek Rake’s websites choose to interact with Derek Rake in ways that require Derek Rake to gather personally-identifying information. The amount and type of information that Derek Rake gathers depends on the nature of the interaction. For example, we ask visitors who sign up for a blog at derekrake.com to provide a username and email address. Those who engage in transactions with Derek Rake – by purchasing access to our coaching service, for example – are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, Derek Rake collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with Derek Rake. Derek Rake does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.
Aggregated Statistics
Derek Rake may collect statistics about the behavior of visitors to its websites. Derek Rake may display this information publicly or provide it to others. However, Derek Rake does not disclose personally-identifying information other than as described below.
Protection of Certain Personally-Identifying Information
Derek Rake discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Derek Rake’s behalf or to provide services available at Derek Rake’s websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Derek Rake’s websites, you consent to the transfer of such information to them. Derek Rake will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Derek Rake discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Derek Rake believes in good faith that disclosure is reasonably necessary to protect the property or rights of Derek Rake, third parties or the public at large. If you are a registered user of an Derek Rake website and have supplied your email address, Derek Rake may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Derek Rake and our products. We primarily use our various product blogs to communicate this type of information, so we expect to keep this type of email to a minimum. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Derek Rake takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
Cookies
A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Derek Rake uses cookies to help Derek Rake identify and track visitors, their usage of Derek Rake website, and their website access preferences. Derek Rake visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Derek Rake’s websites, with the drawback that certain features of Derek Rake’s websites may not function properly without the aid of cookies.
Business Transfers
If Derek Rake, or substantially all of its assets, were acquired, or in the unlikely event that Derek Rake goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Derek Rake may continue to use your personal information as set forth in this policy.
Advertisements
Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies by Derek Rake and does not cover the use of cookies by any advertisers.
Privacy Policy Changes
Although most changes are likely to be minor, Derek Rake may change its Privacy Policy from time to time, and in Derek Rake’s sole discretion. Derek Rake encourages visitors to frequently check this page for any changes to its Privacy Policy. If you have a derekrake.com account, you should also check your blog’s dashboard for alerts to these changes. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.
Added on Oct 7, 2025
1. Introduction
Your privacy matters to us.
This Privacy Policy explains how we collect, use, protect, and manage your personal information in accordance with applicable privacy and data protection laws and best practices.
By using our website, subscribing to our mailing list, or interacting with our content, you agree to the terms of this Policy.
2. Data We Collect
We may collect the following types of information:
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Contact details, such as name and email address.
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Technical data, such as IP address, browser type, device information, and session activity.
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Interaction data, such as your engagement with our emails, forms, or website content.
We do not collect sensitive personal information unless explicitly provided with consent.
3. How We Collect Data
Your data may be collected through:
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Voluntary submissions, such as newsletter sign-ups, contact forms, or surveys.
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Automated technologies, such as cookies and analytics tools used to improve website performance and user experience.
We use AWeber for email management and Clicky for website analytics.
These services may process data in jurisdictions outside your country of residence under secure, privacy-compliant frameworks.
4. Purpose of Data Collection
We collect and process data to:
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Send newsletters, educational materials, and updates.
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Improve our content, products, and website experience.
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Manage user preferences and communication settings.
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Comply with legal or regulatory obligations where applicable.
We do not sell, rent, or trade your personal information to any third party.
5. Legal Basis for Processing
Depending on your location, we may process your information on one or more lawful bases:
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Consent (for example, when you subscribe to receive emails).
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Legitimate interest (such as maintaining website functionality and analytics).
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Legal obligation (to comply with data protection or record-keeping requirements).
6. Cross-Border Data Transfers
Your data may be transferred, processed, and stored outside your country of residence.
We take appropriate safeguards to ensure that such transfers comply with applicable data protection standards and that your data remains protected under comparable levels of security and confidentiality.
7. Data Retention
Personal data is retained only for as long as necessary to fulfill the purposes described in this Policy or as required by law.
Once no longer needed, data is securely deleted or anonymized.
8. Data Security
We use reasonable technical and organizational measures to protect your information against unauthorized access, disclosure, alteration, or destruction.
These include secure servers, encryption where appropriate, and limited data access.
While we take every precaution, no transmission or storage method is completely risk-free.
By using our services, you acknowledge this inherent limitation.
9. Your Rights
You may have the right to:
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Request access to your personal data.
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Request correction of inaccurate or incomplete data.
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Request deletion of your data (“right to erasure”).
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Restrict or object to certain forms of processing.
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Withdraw consent at any time without affecting prior lawful processing.
You may exercise these rights by contacting us through the communication form on our website.
We will respond within a reasonable timeframe as required by applicable privacy laws.
10. Anti-Doxxing and Personal Security
We prioritize operational and personal security.
We do not publish or disclose identifiable information about our organization, team members, or operational details beyond what is legally required.
Any attempt to obtain, expose, or misuse private information associated with this website will be treated as a privacy violation and may result in legal action.
11. Cookies and Analytics
Our website uses cookies and analytics tools to monitor usage, improve functionality, and understand visitor behavior.
Cookies do not store personal information unless you choose to provide it.
You can manage or disable cookies at any time in your browser settings.
12. Data Sharing
We may share your information only with:
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Authorized service providers who assist with email communication, analytics, or website hosting, under strict confidentiality.
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Regulatory or legal authorities if disclosure is required by law.
We do not share or disclose data for marketing or advertising purposes without consent.
13. Children’s Privacy
We do not knowingly collect personal data from individuals under 18 years of age.
If you believe a minor has submitted personal information, please contact us and we will promptly remove it.
14. Policy Updates
We may revise this Privacy Policy from time to time to reflect changes in our practices, technology, or legal obligations.
The latest version will always be available on this page and will take effect upon posting.
15. Contact
For privacy-related inquiries, data requests, or questions about this Policy, please contact us through the form available on our website.
We will address your request in accordance with applicable privacy laws.
